The start of the New Year is often a time when we pause to think about how we can do things better or make our lives happier, on both a personal and professional level. And because technology has become so fundamental to our daily lives, often technology innovations have the ability to help us improve – whether it be the latest fitness tracker or a new application that helps us do our jobs better.
Whether you are a seasoned freight broker with a booming business or a new freight agent trying to navigate a complex industry, your success is dependent on the freight brokerage platform you use. So the question is – how well is your current freight brokerage platform serving you?
Managing a freight business that delivers exceptional customer service and competitive rates is no easy task. There are so many moving parts going on behind the scenes that require your attention. Like most legacy technology, a freight brokerage platform of the past is not likely to leap frog you into the future. If you want to build a reputable, trustworthy and profitable freight management business in 2017, you need reliable and innovative logistics management technology solutions that support both your day-to-day activities and long-term business goals.
If you’re reading this post, it’s safe to guess there’s something wrong with the freight brokerage technology you’re using today – or you’re less than happy with it. And if you’re not sure, here are three red flags that mean it’s definitely time for you to start looking for a new freight brokerage platform:
- You’re spending too much time working in disparate systems. The systems you use to manage your fright business shouldn’t be mutually exclusive. There simply isn’t enough time in the day to spend logging in and out of disparate systems to monitor load board postings, dispatch pickups, track shipments, generating pricing, handle claims, monitor activity and support invoicing. To be efficient, these activities need to be automated and managed through one interface. A robust freight brokerage technology platform allows you to easily manage the details and demands of connecting carriers to shippers quickly and effectively, track shipments and manage related day-to-day back office tasks.
- Data-driven insights are next to impossible. You shouldn’t be making big business decisions based on your gut instinct. Leading freight management providers, including GlobalTranz, offer real-time dashboards and reports, combined with live maps and analytics, giving you the power to turn insights into action. With this information in hand, you can lower transportation costs, increase fill-rates, and quickly respond to changes in customer demands as soon as they arise.
- The solution doesn’t scale to your business needs. New year, new goals. Your business might be small today, but what will it look like in three years? Five years? Ten years? You need a technology solution that scales to your business needs. There are a lot of transportation management and logistics vendors out there who offer quick, inexpensive solutions. But they are really just putting a band-aid on your current problems. If innovation has shown us anything, those solutions won’t be able to give you the agility you need to adapt to changing market dynamics, grow with your business demands, compete with industry disruption or support new innovations. You need to find a transportation technology provider with deep industry expertise and a strong grasp on the future of the freight brokerage business to move your business forward.
At this point you understand the technology roadblocks that are getting in the way of your success, but do you know about some of the partnerships you can make to invest in the future of your business? If you really want to bolster your freight brokerage business in the New Year, you should think about partnering with an organization that is committed to growing your freight business with you.
GlobalTranz offers a freight agent partnership program that helps freight agents run and grow their own agency. Agents leverage GlobalTranz’ world-class freight brokerage technology and network of 14,000 truck-load (TL) and 100 less-than-a-truck-load (LTL) carriers to fuel their business growth. Not to mention you can maximize your earnings through aggressive commission splits, real-time commission tracking, simultaneous load board posting and marketing programs to help you generate leads. You also have complete access to a business transition team and a back-office support team to help you streamline and optimize your freight management business processes and systems. And you have nothing to lose, so why not explore the opportunity of becoming a GlobalTranz freight agent?
2017 is full of potential! This year make it a priority to take advantage of a freight brokerage technology solution and freight agent support program that can truly drive your freight brokerage growth and success in the New Year.