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Listen to “Applying a Moneyball Mindset to Improving Freight Operations” on Spreaker.

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​The 2019 Transportation Management Trends for all Shippers to Know ​

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Tips for Managing Less Than Truckload Shipping in the Age of E-Commerce

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Hello and welcome back to another episode of “The Freight Project Podcast!”

On today’s The Freight Project Podcast we welcome Keith Farnsworth of to speak about how data is being used in improving freight operations today to compete & win.

We hope you enjoy this “The Freight Project Podcast.” You can subscribe and find this podcast on Apple iTunes, Google Play, Stitcher for Podcasts, Spotify, Soundcloud, YouTube, and iHeartRadio!

Using a “Moneyball” Mindset for Improving Freight Operations

In this episode Keith and Cerasis’ Marketing Manager & “The Freight Project Podcast” host, Adam Robinson, will learn who is and a bit about Keith’s background. He’ll take us thru how just like Billy Beane of the Oakland Athletics used data with a Moneyball mindset to win using small ball and disrupt how managers went about running strategies & tactics in baseball to win, how those in the freight industry are utilizing data & technology to improve freight operations.

On the episode, you’ll hear more about the moneyball mindset to improve freight operations from Keith, as he answers the following questions:

  • What are the parallels to the “Moneyball” approach, or mindset, that you are now seeing in the world of freight that’s improving freight operations?
  • With TMS adoption rates still relatively low to say ERP adoption, is it a pipe dream for shippers to expect more advanced analytics and data? Why or why not?
  • What kind of data and metrics should shippers specifically be looking at to realistically adopt a Moneyball Mindset TODAY and apply the use of data to improving freight operations without waiting for more advanced analytics?
  • Do shippers have more leverage if freight pricing is down year over year?
  • How are shippers & carriers supposed to collect that data and then know how to analyze it to improving freight operations today and track closer to their goals?
  • How does Keith see the current state of TMS, what should shippers expect from a good TMS today? 

We hope you enjoy this episode of The Freight project podcast!